Tuesday, 13 May 2014

The general elections this year is one of the most important ones in the history of independent India. Therefore everyone is going all out to make the populace aware of the importance of using their franchise in this important exercise. After high-rollers like Tata, Google and Facebook, Lotus Greens is the latest to come out with its own series of campaigns that are aimed at inculcating the habit of voting amongst the Indians in the NCR.

Noida propertyThe “Electability” campaign, as it is called, is an attempt by the Noida-based realtor to illustrate the importance of their voting, which will lead to the formation of an inclusive and accountable government at the centre. The campaign stresses the importance of participation in the nation-wide elections and also the fact that each and every vote counts in an election of this magnitude.

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